profile

The Unlock by Matt Hunter

Join 20,000+ subscribers and get actionable leadership strategies that help you make sharper decisions and lead with clarity, straight to your Inbox.

Featured Post

Is Vulnerability Really a Superpower?

Is Vulnerability Really a Superpower? Vulnerability isn’t always a strength. Here’s how to use it the right way as a leader. Matt Hunter • June 17, 2025 In the current landscape of conscious and emotional intelligence-driven leadership, vulnerability is often held up as a superpower. Leadership gurus like Brene Brown and others spread the gospel of being vulnerable, saying that the best leaders aren’t afraid to share their flaws, struggles, and mistakes. As a recent Harvard Business Review...

Embracing the Rhythm of Rupture and Repair The real magic in any relationship—whether between partners, teammates, or co-founders—isn’t avoiding conflict. It’s knowing how to repair it. Matt Hunter • December 2, 2025 Passionate debates, disagreements, and even heated arguments aren’t something to be avoided in your organization. They’re inevitable when people care deeply about the work. But what separates great teams and strong working relationships from dysfunctional ones is their ability to...

May the Best Idea Win Getting to the best idea or decision means always being willing to confront the brutal reality of the situation. Matt Hunter • November 18, 2025 One of the defining qualities of great leaders (which we’ve talked about a lot in this newsletter) is their insistence on seeking out the truth, no matter how brutal it is. Leaders who avoid the brutal facts risk making decisions based on illusions. But those who seek the truth, no matter how hard it is to hear, position...

Constant feedback is the secret superpower of great leaders Don’t hoard feedback. Give it freely, consistently and in real time to build trust and drive performance. Matt Hunter • November 4, 2025 Feedback is a major performance driver. Great leaders know this, and they don’t hold back with offering both positive and negative feedback. It’s the gift that keeps on giving: the more feedback you give, the more you get back from your people in improvement, performance and results. Feedback, when...

Naming what you see is one of the most powerful acts of leadership If you’re a leader, you can’t afford to keep your judgments to yourself. Here’s why. Matt Hunter • October 7, 2025 We’re all guilty of silently judging others in the privacy of our own minds. In most interpersonal contexts, that’s not a behavior you want to indulge in too much. But in business, there’s real value to giving voice to your private judgments—and there’s a right way to do it. In fact, the willingness to candidly...

Leadership Isn't Supposed to Make You (or Anyone Else) Feel Good If you’re doing it right, there will be pain. You will piss people off. Great leaders learn to embrace the discomfort. Matt Hunter • September 23, 2025 Jensen Huang, CEO of Nvidia—the technology giant worth over $4 trillion—famously said, “If you want to be great, I wish you lots of pain and suffering.” It’s a bold statement, but he meant it. In fact, Jensen later admitted that if he knew how hard it would be to build Nvidia, he...

The Trap of Lazy Candor Why unfiltered honesty can damage trust and what real candor requires Matt Hunter • September 9, 2025 Candor—the ability to speak frankly, openly, and honestly—is a powerful tool. When overdone, however, it can become harmful. And when used without intention, it becomes lazy. The appeal of “I’m just being honest” becomes a defense for communication that lacks mindfulness and intentionality. True candor isn't about dumping every unfiltered thought or feeling just...

Be brutally honest, but don’t make it personal In a high-stakes business environment, “This sucks” is okay. “You suck” is not okay. Matt Hunter • August 26, 2025 At the highest levels of business, there’s little room for sugar-coating, pleasantries, or beating around the bush. Winning requires honesty, and in some cases, brutal honesty. But brutal honesty doesn’t mean personal attacks. There’s a world of difference between This idea isn’t strong enough and You’re not good enough. For tough...

What the Early Days of the “PayPal Mafia” Reveal About Tough Leadership The tech company's ascent to power offers a masterclass in leading through radical honesty and fearless debate. Matt Hunter • August 12, 2025 In my last post, I talked about the importance of honest feedback and passionate debate in getting to the truth in business. I think of this style of leading as “truth-driven leadership”: building a culture where hard truths are spoken openly, and where debate and disagreement are...

Great leaders know how to get to the truth If you want to win, start by getting honest. Matt Hunter • July 29, 2025 The best leaders are hardcore truth-tellers and seekers. Telling the truth is easier said than done. While most people place a high value on truth (or at least claim to), they’re not necessarily willing to face the truth—or go through the tension and discomfort required to excavate it. As Jack Nicholson famously said in A Few Good Men: “You want the truth? You can’t handle the...

What great leaders know about themselves that most others don’t What level of intensity can you sustain without crashing? It’s time to learn your Ideal RPE: Rate of Perceived Exertion. Matt Hunter • July 15, 2025 Capitalism doesn’t care about your well-being. I’ll say that one more time: Capitalism doesn’t care about your well-being. If you don’t protect yourself, the modern world will grind you down and burn you out. It’s nothing personal; that’s just the way the system was designed. Its...